Press Kit - Designers in the Middle 2 @ ICFF, New York, 2017
'Designers in the Middle' is the critically acclaimed discussion panel founded by Rona Meyuchas-Koblenz that examines the experience of designing in or from the Middle East.
Filmed before an audience at the International Contemporary Furniture Fair (ICFF) at the Jacob K. Javits Convention Center during New York Design Week.
Chaired by Jerry Helling, President & Creative Director of Bernhardt Design, Rona was joined by an expert panel, including designer Khalid Shafar (UAE) and Taher Asad-Bakhtiari (Iran) and discussed how the region’s craft, heritage, daily life and industrial reality affect the work and lives of its designers
Rona Meyuchas-Koblenz, founder and creative director of Kukka founded 'Designers in the Middle' back in 2016
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